A BOLD & GRITTY x NAMI ROCHESTER COLLAB
REVOLUTION
“We think that the power of story is the way to access people’s hearts and minds and ultimately change the narrative.”
-Heather Newton, CEO, NAMI Rochester
Black Mental Health Matters
NAMI Rochester is dedicated to providing support, education, and advocacy to individuals and families of all cultural backgrounds who are affected by mental health. NAMI envisions a world where stigma is no longer a barrier to treatment, support is readily available, and mental illness is universally accepted as a treatable medical condition.
Bold & Gritty has this crazy idea that by honoring Black people’s contributions to the history of coffee and using it as a vehicle to tell inspiring stories from our neighborhoods – that we can liberate a group of people and inspire them to be the change they want to see in the world. From creators to doctors, we are fueling a Bold and Gritty Revolution - curating stories that elevate the culture.
Together, Bold & Gritty and NAMI Rochester launched Revolution Coffee - a project to tell the mental health journeys of Black men and to raise funds and awareness for mental health initiatives within Black and Brown communities in Rochester, NY.